EasySmart - Making Wi-Fi an extension on the mobile network
The booming smartphone market offers a welcome opportunity for operators to increase ARPU and boost loyalty. To maximize profit from the smartphone opportunity operators must manage the challenges of increased smartphone penetration such as surging data demand and increased burden on tech support. EasySmart addresses these challenges with providing efficient and transparent offload of data traffic to Wi-Fi and a portfolio of support-reducing features that include user account self-management and single-click access to device information.
Controlled and hassle-free off-load to Wi-Fi
Proactive customer care and self-care features
Roaming and quota threshold warnings
Operator brand presence on handset
Battery-smart connectivity management
Secure hotspot authentication using EAP-SIM/AKA and 802.1X
VPN (IPSec) tunnel from device to mobile core for secure access to mobile core services
Split tunnelling support: Divert over-the-top traffic directly to internet
Supports sticky applications that should not be subject WiFi offload
EasySmart Seamless edition uses Mobile IP to provide persistence for all applications when roaming
